Wholesale

Crafted with ethically sourced ingredients and formulated by Rita Hogan, Certified Canine Herbalist, our food toppers and herbal supplements give independent pet retailers a premium, differentiated product line their customers will keep coming back for.

How to order wholesale?

Please visit our wholesale website to order directly through us. If you have a Faire account, you can order there if you prefer.

Why choose Fido's?

For every diet

Our food toppers and supplements work with any feeding style — kibble, raw, fresh, or homemade. Easy to serve, easy to love, and easy to reorder.

Formulated by a Canine Herbalist

Our herbal supplement line is formulated by Rita Hogan, Certified Canine Herbalist and author of The Herbal Dog — a credential that resonates strongly with the health-conscious pet owners your store attracts.

Ethically sourced

Made in the USA with grass-fed, pasture-raised beef from Non-GMO American cattle and certified organic herbs and mushrooms. No fillers, grains, or starches — ever.

Quality You Can Stand Behind

All Fido's products are GMP certified, NASC member compliant, and third-party tested every batch for nutrients, microbiology, and heavy metals. Your customers can trust what's in the container — and so can you.

Picky-dog approved

With 630+ five-star reviews, Fido's is trusted by dog owners across the country. Our products are highly palatable and easy to incorporate into any dog's routine.

FAQs

You can place your first order directly through our wholesale website or through Faire if you already have an account. If you have any questions before placing your first order, feel free to reach out to us at hello@fidosfordogs.com — we're happy to help.

Our minimum order quantity is $100.

We only allow our retail partners to sell our products on their own websites or in brick-and-mortar stores. We do not allow retail partners to sell on any third-party sites.

Wholesale orders are typically processed and shipped within 2-3 business days. You'll receive a tracking number by email once your order ships.

Retailers can access net terms through Faire. For direct wholesale orders, payment is due at time of ordering.

Simply Beef Bone Broth Powder is our top seller and a great entry point for new customers. Our healthy supplements — particularly Allergy and Mobility — tend to have strong repeat purchase rates once customers try them.

Yes! We provide product samples in every order and we provide digital marketing assets including product photography, social media graphics, and copy upon request. Reach out to hello@fidosfordogs.com to request materials.

Yes — every batch of every Fido's product is third-party tested for nutrients, microbiology, and heavy metals. We are also GMP certified and NASC members, held to the highest standards of quality and compliance in the animal supplement industry.