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Our Ingredient Philosophy

Clean, Purposeful, and
Easy to Understand

We believe a formula should be more than a long label. Every ingredient should have a clear purpose, and every product should be built around a specific wellness goal. We avoid unnecessary fillers and prioritize ingredients from suppliers we trust.

From nature, with purpose

Every Ingredient Has a Reason

We choose ingredients for their role in a specific formula, their sourcing standards, and the value they bring to a dog's everyday wellness routine.

Fido's

Grass-Fed Beef Bone Broth & Collagen

A Trusted Foundation From American Beef

Our beef bones come from non-GMO American cattle. The resulting bone broth powder provides a savory, palatable foundation used in Simply and select supplement formulas.

  •  
    Grass-fed
  •  
    Non-GMO American cattle
  •  
    No chemical solvents used in dehydration
Fido's

Certified Organic Herbs

Whole-Plant Botanicals for Targeted Daily Support

Our herbs come from certified organic farms and are selected for specific formula goals. The blends are formulated for dogs with guidance from a canine herbalist.

Fido's

Certified Organic Mushroom Extracts

Fruiting Bodies Only.
No Mycelium or Fillers.

We use certified organic, 100% fruiting-body mushroom extracts. They are hot-water extracted for better absorption, verified for beta-glucan content, and made without mycelium, starch, grain, or fillers.

Fido's

Wild-Caught Fish Oil

A Natural Source of
EPA and DHA

Our Omega-3 Fish Oil is made from premium-grade wild-caught anchovies, sardines, herring, and mackerel. It is designed to support skin and coat health while providing nutritional support for joint strength and flexibility.

Our ingredients

For Us, Ingredients Matter

Grass-Fed Beef Collagen

The palatable base of the Happy Gut, Longevity and Mobility formulas, sourced from grass-fed beef bone broth powder in the daily Happy Gut blend.

Organic Calendula

Included as part of the certified organic botanical blend created for the targeted digestive and mobility formula.

Organic Chamomile

A familiar whole-plant botanical included in the daily Happy Gut blend.

Organic Marshmallow Root

A certified organic root selected for the targeted digestive and mobility formula.

Organic Blackberry Leaf

Included in the proprietary botanical blend for Happy Gut digestive wellness.

Organic Burdock Root

A whole-plant ingredient selected as part of the Happy Gut formula.

Organic Ginger Root

A certified organic botanical for healthy joints and bones.

Organic Boswellia Extract

A certified organic extract selected for the Mobility blend.

Organic Alfalfa Leaf

A certified organic botanical for healthy joints and bones.

Organic Rosehips

A botanical ingredient used as part of the Mobility blend.

Collagen & Glycine

Both are sourced from grass-fed beef bone broth powder and support connective tissue and antioxidant function.

Organic Turkey Tail Extract

A certified organic fruiting-body extract with beta-glucans that supports immune and gut health.

Organic Maitake Extract

A certified organic fruiting-body extract used to support immune function and antioxidant wellness.

Organic Oyster Mushroom Extract

A certified fruiting-body extract included for antioxidant, immune, liver, and everyday wellness support.

Organic Nettle Leaf

A mineral-rich botanical used to support normal histamine levels and immune function.

Organic Milk Thistle Seed

A botanical used to support normal detoxification and liver function.

Organic Lion's Mane Extract

A certified organic fruiting-body extract used to support gut and immune health.

Organic Shiitake Extract

The palatable base of our Happy Gut, Longevity, and Mobility formulas.

Organic Tremella Extract

A certified organic mushroom extract used to support skin, gut, immune, and antioxidant wellness.

All Ingredients

Grass-Fed Beef Collagen

The palatable base of the Happy Gut, Longevity and Mobility formulas, sourced from grass-fed beef bone broth powder in the daily Happy Gut blend.

Organic Calendula

Included as part of the certified organic botanical blend created for the targeted digestive and mobility formula.

Organic Chamomile

A familiar whole-plant botanical included in the daily Happy Gut blend.

Organic Marshmallow Root

A certified organic root selected for the targeted digestive and mobility formula.

Organic Blackberry Leaf

Included in the proprietary botanical blend for Happy Gut digestive wellness.

Organic Burdock Root

A whole-plant ingredient selected as part of the Happy Gut formula.

Organic Ginger Root

A certified organic botanical for healthy joints and bones.

Organic Boswellia Extract

A certified organic extract selected for the Mobility blend.

Organic Alfalfa Leaf

A certified organic botanical for healthy joints and bones.

Organic Rosehips

A botanical ingredient used as part of the Mobility blend.

Collagen & Glycine

Both are sourced from grass-fed beef bone broth powder and support connective tissue and antioxidant function.

Organic Turkey Tail Extract

A certified organic fruiting-body extract with beta-glucans that supports immune and gut health.

Organic Maitake Extract

A certified organic fruiting-body extract used to support immune function and antioxidant wellness.

Organic Oyster Mushroom Extract

A certified fruiting-body extract included for antioxidant, immune, liver, and everyday wellness support.

Organic Nettle Leaf

A mineral-rich botanical used to support normal histamine levels and immune function.

Organic Milk Thistle Seed

A botanical used to support normal detoxification and liver function.

Organic Lion's Mane Extract

A certified organic fruiting-body extract used to support gut and immune health.

Organic Shiitake Extract

The palatable base of our Happy Gut, Longevity, and Mobility formulas.

Organic Tremella Extract

A certified organic mushroom extract used to support skin, gut, immune, and antioxidant wellness.

What We Leave Out

Nothing Unnecessary

  •  
    No inactive ingredients in the herbal and mushroom supplement blends.
  •  
    No fillers, grains, starches, or preservatives in the powdered supplements.
  •  
    No mycelium in the mushroom extracts.
  •  
    No artificial flavors.
  •  
    No onion or added salt.
Fido's
Formulation Standards
Fido's

Formulation Standards

Built Around Specific Wellness Goals

Our supplement formulas are developed for dogs and organized around clear areas of support. Serving guidance is provided on every product label.

Quality Standards
Fido's

Quality Standards

Accountability
From Source to
Finished Batch

Every batch is manufactured under cGMP conditions and third-party tested for nutrients, microbiology, and heavy metals. FIDO's is also a member of the National Animal Supplement Council.

Learn About Our Testing Learn About Our Testing
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